In the article “Google Analytics: Creating a purpose” were briefly discussed the following points: What is the goal For what purpose As a goal in today’s article, I want to talk about statistics, which provides Google Analytics, on the basis of established goals for the article “Google Analytics: Learn more about your traffic,” to see statistics on the objectives, it is necessary, after logging into your account to Google Analytics, in the left menu, select “Goal”. For the considered my goal, the overall statistics represented by two graphs: Performance targets and overall usefulness of the goal. Efficiency Goals: Total Goal: To view by day, how many hits, you must select the menu item “Total transitions. ” Data will be presented in the following way: As you can imagine – is part of the schedule for the month. Conversion rate is presented in the same graph. To view it, just to the left menu to select “Conversion.” The next menu item “Check the goal.” Since I set up only 2 goals, then displays information about them as a percentage, as shown below. The next menu item – “Return the path to the goal.” It provides information about the route the user, in which he reached the goal. That is, for example the first line: indicates that the user has started to show with the article “Insight for Search: new service from Google “, then moved to the second page of the blog, and then to view the article “Choosing keywords before posting a new post” and finally made the transition to the purpose of “Google Analytics: Learn more about your traffic.” The next item on the menu is presented information about the usefulness of goal.